This is our story ... a start-up within the corporate group
"When I got into my car one morning, I found a yellow wire cutter on the passenger seat. Strange, I thought, I don’t have a yellow wire cutter. What was missing, though, was my navigation device, my steering wheel, and my rear side window.”
And so the idea for spexor was born. A few weeks later, Tobias described the incident to his colleague Marko. With all these exciting sensors that Bosch offers, there must be something we can make that's small and handy and that you can just “throw anywhere” you need it – that was the basic idea. Marko was immediately convinced by the idea and after some market research and many internal pitches, the two founders launched their idea on April 1st, 2019, at the grow platform in Ludwigsburg, Germany. The grow platform itself is a Bosch internal start-up incubator whose goal is to develop new business fields for Bosch. The idea of a portable and independent alarm device was well received by many of the decision-makers and so the development of spexor was initiated. You can find background information and exciting details in the interview with our two founders.
Why we do what we do.
And why spexor exists. Marko and Tobias, the founders and inventors of spexor, explain what’s behind spexor.
What is spexor?
Tobias: spexor is a mobile warning device that detects break-ins in various environments. Many people do not feel safe when they park their cars or leave their residences for a few days. Our mobile alarm device provides people with more security. spexor is currently available with the basic function “break-in detection”. Customers can book additional services, such as measurement of air quality and detection of combustion gases as well as, in the future, booking other services as in-app purchases.
Marko: Right. spexor is an alarm device that you can use almost anywhere in order to provide more security based on your own needs. It makes danger visible and warns users at home or in their cars, mobile homes, or garden plots. I think that it is the most flexible alarm device in the world because customers can book even the additional services individually for single months.
Who is behind spexor?
Marko: Tobias, a mechanical engineer, takes care of the technology, Isabel is responsible for marketing and social media, Lisa for the product management, Klaus for the back-end and I focus on sales and partnerships. As a chemist, this wasn’t something I’ve understood since birth, but before my stint at Bosch I founded and managed two start-ups successfully.
How were the idea and the concept for the start-up generated?
Tobias: The idea for a mobile alarm device occurred to me after my car was broken into despite having an alarm system. Then I told Marko about the idea.
Marko: Tobias came into the office and said that with the wonderful Bosch sensors we could actually build a device that could simply be put into a car to detect a break-in. We discussed the idea, did a great deal of research online, and spoke with what felt like hundreds of helpful people both at Bosch and externally. And after a few months we were sure that it could work.
What’s it like to have a start-up at Bosch?
Tobias: Like camping in your living room; we have a little bit more freedom than in well established business units, but also the competence of a about 400.000 colleagues behind us. That makes many things easier and it’s great fun!
Marko: It’s true. Indoor camping as an micro adventure: risky, but not to much. But even if it’s great fun because of everything that we’ve been able to learn: it still requires a lot of work.
What motivates you?
Tobias: Making this idea a success. There aren’t many chances in life to bring your own idea to market. My goal is to create a successful product area within Bosch in five years – with spexor.
Marko: I think it’s fantastic to make something new and to tie up loose ends. Bringing people, themes, and ideas together motivates me. We are working hard and hope that the product is available across the EU in five years and that we have made the leap across the Atlantic by then.
This is our team
Tobias is the engineer in our team responsible for the technology and Marko is primarily responsible for sales and partnerships. In mid-2019 Isabel joined us for marketing, and since January 2020 Klaus supports us as a back-end architect. Since March 2020, Lisa is responsible for product management after having already supported us actively as a master student before. A small team with a big mission.
This is our mission
Our mission is: More security, wherever you need it. The first priority for us is to ensure that spexor gives its owners a feeling of security and freedom during their everyday life. In everyday life we often have enough worries and we want to be sure that what is important to us is protected. spexor fits into this concept and sends a message to you immediately via your smartphone in case of an alarm. So you are always informed and can react quickly if something happens.